Animated Social Media for BDP


Social Media · Animation
Bespoke social media campaign graphics to support project completions being announced. Whilst still considering and adhering to BDP brand guidelines, the social graphics are inspired by the notable features of the achitectural projects creating a sub-identity for each.


Wren Urban Nest inspired campaign graphics featuring arched shapes mirrioring the architecture and an earthy, warm colour palette. The quotes were all about sustainability and key points were signified with secondary typeface Victor,  mixed with BDP’s usual brand font, Aktiv Grotesk.




The campaign graphics for Heriot Watt was also inspired by the warmth and biophilic design of the University Campus. The geometric shapes of the structure as well as the interior design informed the shapes used to represent statistics and quotes about the qualities of the project.




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